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Free Consultation
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Please review this agenda to prepare for our meeting. Please also send us your contact information and we will get in touch with you shortly to schedule a date and time to meet.
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Meeting Objective: Is there a fit between your company and ours? Establish a connection between your potential customer and the KGO / KSFO listener
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Your Company: Where have you been? (A brief history of your advertising? what has worked, what hasn’t, and how do you track results?)
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Where are you NOW? (Your current advertising plan).
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Where do you WANT TO BE? (Please be specific).
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Your Perceptions:
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What do you know about radio? What makes advertisers successful?
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Advertising Expectations/ROI?
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On a scale of 1-10, how urgent is it that your business grows beyond its current performance?
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Opportunities/ Investments / Budget $'s:
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How much revenue does your business have the capacity to bring in per year?
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What is the difference between that and how much it is actually producing?
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How much would you invest and on what timetable to allow your business to operate at full capacity?
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Decision Issues / Timeline:
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Who are the people that decide your marketing expenditures?
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Proposed Solutions:
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Based on our initial meeting a marketing campaign will be developed to cater to your specific needs and will be presented and discussed at a follow up meeting
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Next Step:
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Clearly identify and agree to the next step.
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Or, agree that there is no fit.
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